The Mercedes-Benz Fashion Festival will return to Brisbane on from Sunday 26 to Thursday 30 August. The show will return to QUT Gardens Point and Old Government House for the main venue of the runway shows, but there will also be a surprise off site location that is still to be revealed, and designers still to be announced.
The festival is Queensland’s premier annual fashion event, coinciding with the arrival of new season Spring/Summer collections in stores. The consumer driven event showcases the best of local, national and emerging fashion designers and retailers before an audience of fashion lovers, media and industry insiders, with a program of runway shows and other events.
The festival is on the lookout for emerging local designers to apply to participate in the Queensland Premier Fashion Event. The fashion show has become a cornerstone for emerging and established designers to preview their ready to wear and original looks. The key focus of the Mercedes-Benz Fashion Festival Brisbane is supporting the local fashion industry, by giving Queensland designers a platform on which to showcase their work and connecting them directly with consumers. By showing collections at the same time as they land in store, fashion enthusiasts inspired by the catwalk spectacle can purchase their favourite looks fresh from the runway – resulting in a business boost for local creatives.
A Brisbane designer recently had the honour of dressing Queensland Premier Annastacia Palaszczuk for the Commonwealth Games. Daniel Moore from Fortitude Valley fashion house Alter-Ego Brisbane designed two dresses for the Premier to wear. Daniel has previously shown designs at MBFF and has more than 15 years experience designing haute couture and bridal fashion.
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