Gold Coast shopping, dining, entertainment and lifestyle destination Robina Town Centre opened the doors to global beauty retailer MECCA on 25 October with the brand unveiling a new, large format store concept. Beauty enthusiasts can now access their favourite Mecca Cosmetica and Mecca Maxima products and services under the one roof at Robina Town Centre, which was carefully selected as the first location for the beauty empire to roll out its first large format megastore in Queensland.

MECCA Robina will feature an exclusive edit of more than 100 make-up, skincare, and fragrance brands, delivering some of the world’s most luxurious and coveted beauty finds, as well as blockbuster brands customers know and love. The launch of MECCA Robina comes as another major coup for the Centre, following on from the recent opening of the Coast’s first LEGO® Certified Store and Glassons’ first Australian vintage concept store.

“The arrival of MECCA’s first large format Queensland megastore at Robina Town Centre signals another exciting milestone not only for our centre, but also for the local community as we continue to deliver new and first-to-market retail experiences to our customers,” said Ms Kathleen Hart, General Manager of Robina Town Centre. The store’s makeup offering will include MECCA-exclusive, cult-classic products from NARS, Hourglass, Chantecaille and Stila alongside Maxima favourites Urban Decay, Too Faced, Smashbox and MECCA MAX.

Skincare lovers will be able to explore a dedicated skin area with a compelling line-up of luxurious brands including Eve Lom, Drunk Elephant, Tatcha and Kate Somerville. MECCA’s dedicated Fragrance, Skin and Colour specialists will be available to help shoppers looking to unearth new beauty favourites, with dedicated stations available for makeup appointments, alongside a space for skincare consultations and treatments.

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